Paper Trails to Digital Highways
Steering a Trucking Titan into the Future
A Physical Therapist's Pursuit of Unhindered Care
In late 2022, Kaylin, a devoted physical therapist specializing in neurological conditions and disabilities, reached out to develop a highly accessible, patient-centric website for her new independent clinic. Frustrated by the bureaucratic hurdles in the traditional healthcare system, she sought to focus on personalized, one-on-one patient care — in stark contrast to the “get ‘em in, get ‘em out” mindset of traditional hospital settings.
The website needed to ensure easy navigation, detail her specialized services, and integrate with her existing appointment scheduling software. It had to be mobile-friendly, SEO-optimized, and simple for Kaylin to update. Moreover, due to Kaylin’s patient demographic, a core requirement was enhanced accessibility and ease-of-use.
Considering Kaylin’s unique needs, I designed and developed a WordPress site that embodied her dedication to personalized, accessible care.
The project was completed in stages, incorporating Kaylin’s feedback. I provided a tutorial on WordPress backend management, ensuring Kaylin could comfortably update her site.
By prioritizing accessibility and ease of use in the WordPress site design, Kaylin was better equipped to bypass traditional healthcare limitations and offer tailored, unhindered care to her patients with neurological conditions and disabilities. The results underpin the transformative power of a thoughtfully designed, accessible website in healthcare delivery.